Fried Frank acted as counsel to Centerview Partners and J.P. Morgan Securities as financial advisors to Blue Buffalo Pet Products, Inc. (NASDAQ: BUFF) in its definitive agreement to be acquired by General Mills, Inc. (NYSE: GIS) for US$40.00 per share or an enterprise value of approximately US$8.0 billion. The combined companies will continue to drive growth in the wholesome natural pet food category. The transaction, which has been approved by the Boards of Directors of Blue Buffalo and General Mills, is subject to regulatory approvals and other customary closing conditions, and is expected to close by the end of General Mills' fiscal 2018. Blue Buffalo Pet Products, Inc. is the nation's leading natural pet food company, providing natural foods and treats for dogs and cats under its BLUE Life Protection Formula, BLUE Wilderness, BLUE Basics, BLUE Freedom, and BLUE Natural Veterinary Diet lines. General Mills, Inc. is a leading global food company. Its brands include Cheerios, Annie's, Yoplait, Nature Valley, Fiber One, Häagen-Dazs, Betty Crocker, Pillsbury, Old El Paso, Wanchai Ferry, Yoki, and more.
The Fried Frank team included corporate partners Warren S. de Wied and Philip Richter, litigation partner Scott B. Luftglass, and corporate associates Jake Saifman and Roy Tannenbaum.