Permira Funds $350M Majority Investment in WeddingWire


Fried Frank acted as counsel to Permira Funds in its US$350 million majority investment in WeddingWire, a leading global online marketplace connecting engaged couples with wedding professionals. As part of the transaction, WeddingWire's management team and existing investor Spectrum Equity will maintain a significant minority ownership in the company. The new investment will support WeddingWire as it continues to expand in the US and internationally, launch new innovations, and leverage the industry's ongoing shift to online advertising. WeddingWire's portfolio of sites serves consumers and businesses in 15 countries across North America, Latin America, Asia, and Europe, and globally helps 13 million couples each month find top vendors in their area by offering a comprehensive directory of wedding professionals. The transaction is expected to close by early in the third quarter of 2018, subject to customary closing conditions, including regulatory review.
The Fried Frank team was led by corporate partner Brian T. Mangino and included corporate partners Michael T. Gershberg and J. Christian Nahr; antitrust and competition partner Nathaniel L. Asker; executive compensation & ERISA partner Adam Kaminsky; litigation partner Steven M. Witzel; tax partner Alan S. Kaden; corporate special counsel Dave N. Rao; corporate real estate special counsel Jessica H. Mayes; corporate associates Kendra Clark, Thomas C. Katsiotas, John Lawrence, Alison McCormick, P. Ryan Messier, Adam J. Ross, and Justin A. Schenck; antitrust and competition associates Matthew E. Joseph, Max Küttner, and Aleksandr B. Livshits; executive compensation & ERISA associate Maggie A. Kornreich; litigation associate Renee E. Turner; tax associate Shane C. Hoffmann; corporate law clerks Melissa S. Doura and Alyssa Miller; and litigation law clerk Brendan McNamara.